IVE's Rei: The Trendsetter Captivating Gen Z
Rei, a member of the popular K-pop group IVE, has become a significant trendsetter among Gen Z fans. Known for her adorable charm, she has garnered a massive following with her unique style and engaging personality. Her nickname, which combines 'Rei' and 'cute' (레이 + 귀요미), reflects her endearing appeal.
One of Rei's most notable contributions to current trends is the 'Gyaru Peace' pose, which involves forming a V with her fingers and flipping it upside down. This pose, popular in the 2000s, saw a resurgence in 2022 thanks to Rei's frequent use of it in photos. It has since inspired various other poses, including the 'Cherry Peace.'
Another viral trend initiated by Rei is the 'Ribbon Heart' pose, which she introduced with the message, 'I will show you my ribbon every day.' This pose quickly gained popularity among fans and fellow idols alike. Additionally, her 'Kongsuni Pose,' where she places her fists on her cheeks, has also become a signature move.
In the recent performance of 'Attitude,' Rei's part, dubbed 'Raging Guinea Pig,' has captured more attention than the choreography itself. Her dynamic movements, synchronized with the powerful beat, have earned her this playful nickname, highlighting her energetic stage presence.
Rei's influence extends beyond music; she showcases her skills as a social media instructor on the show '따라해볼레이 by 섭씨쉽도.' Here, she shares tips on engaging with audiences through various platforms, emphasizing the importance of authenticity in content creation.
Her videos on IVE's official TikTok account consistently achieve impressive view counts, often surpassing one million, particularly her 'Raging Guinea Pig' clip. IVE is often referred to as the 'MZ Wannabe' and 'MZ Icon,' reflecting their strong connection with the self-loving and confident Gen Z audience. Rei's ability to set and discover trends significantly contributes to the IVE phenomenon, leaving fans eager to see what she will popularize next.
