Park Seo-joon's Popularity Continues to Soar in Japan in 2025

The 'Park Seo-joon syndrome' is expected to persist in Japan throughout 2025. On January 2, Park Seo-joon made a guest appearance on Fuji TV's popular variety show, Sanma no Manma, celebrating its 40th anniversary. He shared updates about his life and extended warm New Year greetings to viewers. Engaging in a lively conversation with beloved Japanese MC Akashiya Sanma, Park Seo-joon also presented a bottle of Japanese whiskey, '26', which he helped create as an ambassador and content creator.

Additionally, Park Seo-joon introduced the traditional Korean dish, tteokguk, to fellow guests, Japanese actress Kasumi Arimura and Akashiya Sanma, showcasing the dish he personally prepared. This segment resonated well with local audiences, leading to a strong response and securing the top spot on Japan's media comprehensive chart shortly after the broadcast.

Park Seo-joon's activities in Japan have been ongoing since last year. His fan meeting in Tokyo and Osaka in August 2024 attracted over 20,000 local fans, solidifying his strong fanbase. In December, he was appointed as the ambassador for the Japanese whiskey brand '26', which quickly gained attention after selling out its initial 10,000 bottles, prompting news of additional production due to his popularity.

In December, he also visited Miyazaki for the filming of the popular travel variety show Another Sky on Nippon TV. His genuine and friendly demeanor helped highlight hidden gems and the charm of Miyazaki, sparking a wave of social media posts immediately after the broadcast. Following the show, it reached the number one spot for replays on the Japanese OTT platform Tver.

Park Seo-joon's rise to fame is rooted in his acclaimed acting skills, particularly highlighted by his leading role in the drama Itaewon Class, which created a sensation in Japan. Since its premiere in 2020, the show has been widely discussed on global streaming platforms like Netflix and various social media, establishing him as a beloved representative of Korean actors in Japan.

As fans both domestically and internationally eagerly await news of his next project, his recent appearance on Sanma no Manma and various overseas promotional activities signal the start of a significant global presence for Park Seo-joon in 2025. Anticipation is building for his new challenges and upcoming works.