IVE's Jang Wonyoung Becomes Model for Woori Bank

Jang Wonyoung of the popular group IVE has been appointed as the new model for Woori Bank. On February 14, Woori Bank unveiled an advertisement featuring Wonyoung, announcing her selection as their brand ambassador.

The newly launched '우리WON뱅킹 - 원 모어 (WON MORE)' advertising campaign consists of three videos. In the first promotional clip, Wonyoung highlights the key features of '우리WON뱅킹', generating excitement for the campaign. The subsequent video, titled '럭키비키 장원영', showcases her stunning visuals and charm while explaining the benefits of the service.

Wonyoung, who has modeled for various brands in beauty, fashion, and food, has now secured a spot as a model for a financial brand, further solidifying her status as an unrivaled icon among the MZ generation.

A representative from the brand stated, "With Jang Wonyoung, the youthful and trendy image of 우리WON뱅킹 will be significantly enhanced. We expect her 'WON' and 'YOUNG' image, starting from Valentine's Day, to effectively represent the evolution of 우리WON뱅킹."

Following this announcement, Wonyoung is set to engage in various activities as the face of Woori Bank.

Meanwhile, IVE made a grand return to the music scene with the release of their mini-album 'IVE EMPATHY' on February 3. The album achieved impressive sales, recording 1,048,048 copies sold in its first week, marking their fifth consecutive million-seller. The double title tracks 'REBEL HEART' and 'ATTITUDE' are dominating various music charts.