BLACKPINK Returns with New Single 'JUMP' After Nearly Three Years

The highly anticipated new single '뛰어(JUMP)' by BLACKPINK is set to be released today, July 11, at 1 PM KST, marking the group's return after a hiatus of 2 years and 10 months. As they continue to solidify their status as 'global top artists' with both group and solo projects, expectations are high for their impact on the global music scene.

According to YG Entertainment, '뛰어(JUMP)' is a hardstyle track featuring captivating guitar riffs reminiscent of a Western film, layered with the unique vocals of the members. The explosive and addictive chorus is designed to draw listeners in immediately.

The song was crafted by the renowned production team of TEDDY and 24, along with a talented group of international songwriters and composers. Their collaboration showcases a bold genre challenge that expands BLACKPINK's musical spectrum, offering fresh excitement to listeners.

The music video promises to reveal a unique charm not previously seen from BLACKPINK. Directed by Dave Meyers, known for his iconic and daring style, the video will feature vibrant scenes with numerous dancers and an engaging storyline that is sure to leave a lasting impression.

YG Entertainment stated, "Fans can expect to witness the perfect synergy of the four members coming together after 2 years and 10 months. The music video visually narrates the story of BLACKPINK and their influence, so we hope everyone looks forward to it."

Even before its release, '뛰어(JUMP)' has shown signs of remarkable popularity. A preview performance at their Goyang concert received an explosive response, and teaser content has consistently topped YouTube's worldwide trending charts upon release. With all eyes on them, anticipation builds for the new chapter BLACKPINK is about to write.

Following a successful Goyang concert, which kicked off their world tour spanning 16 cities and 31 shows, BLACKPINK will head to Los Angeles on July 12 and 13. They are set to perform in stadiums across major cities worldwide, including Chicago, Toronto, New York, Paris, Milan, Barcelona, London, Kaohsiung, Bangkok, Jakarta, Bulacan, Singapore, Tokyo, and Hong Kong.