AtHeart: The New K-Pop Girl Group Set to Make Waves in 2025

In the midst of a surge of fifth-generation girl group debuts, another team is stepping into the spotlight in the K-pop scene for 2025: AtHeart (앳하트). This group is the first girl group launched by TITAN CONTENT, a global K-POP company that has garnered attention from major media outlets like Variety, Billboard, and Hypebeast.

TITAN CONTENT aims to innovate the K-pop industry by combining high-level global systems and expertise, signaling the emergence of K-pop artists on a worldwide scale. The anticipation surrounding AtHeart is already palpable.

Before their official debut, AtHeart has achieved an impressive milestone of 560,000 subscribers on their official YouTube channel, and their pre-debut track "Good Girl (AtHeart)" has amassed over 8.5 million views. This remarkable achievement for a rookie group has also led them to secure a modeling contract with a major Japanese brand. With their talent, visuals, and buzz, AtHeart is poised for a significant breakthrough.

The pre-debut track "Good Girl (AtHeart)" features contributions from the producer team Space Primates, known for collaborating with global artists like Stray Kids, Katy Perry, Alesso, and Khalid, ensuring a high level of quality. The performance was directed by Leah Kim, the CPO of TITAN CONTENT and head of 1MILLION, showcasing the members' perfect synchronization in an energetic choreography that has captured the attention of global K-pop fans.

AtHeart is set to officially debut on August 13 with their first EP titled "Plot Twist." Ahead of their debut, prominent media outlets in the U.S., China, and Japan have already labeled AtHeart as the "K-pop group to watch in 2025." As they prepare to take flight amidst a wave of new girl group debuts, AtHeart is ready to showcase their proven skills through their pre-debut track.

With the ambition to create a new paradigm in the K-pop scene, AtHeart is determined to tell their unique story, promising unpredictable twists that will keep fans engaged. Their journey is one to watch closely.