2024 SBS Entertainment Awards Set to Air Tonight

The highly anticipated '2024 SBS Entertainment Awards' will be broadcast live tonight at 8:20 PM. This year's event is particularly special as it takes place on the national holiday of Seollal, bringing together SBS entertainers for a family-friendly celebration filled with diverse entertainment. To commemorate the event, we highlight key trends in SBS entertainment for 2024.

- New Horizons in Entertainment: 'Tieman Na Myeon,' 'Jungle Bap,' 'The Magic Star'

In the past year, SBS has broken genre boundaries with innovative programs that have captivated viewers. The variety show 'Tieman Na Myeon,' featuring popular stars like Yoo Jae-suk and Yoo Yeon-seok, has charmed audiences with its unpredictable missions as they explore the 'gaps' in citizens' lives.

'Jungle Bap' has successfully introduced 'K-home cooking' to a global audience, maintaining the top viewership ratings in its time slot from its premiere to the finale by creatively combining jungle ingredients with Korean cuisine. The show is set to return for a second season in the first half of this year. Meanwhile, 'The Magic Star,' Korea's first global magician audition program, has received acclaim for its unique focus on magic, achieving record-breaking viewership with one participant's digital short form surpassing 50 million views.

- The Unstoppable Force of National Entertainment: 'My Ugly Duckling' (미운 우리 새끼), 'Running Man,' 'Same Bed, Different Dreams 2' (동상이몽2), 'Shoe Off, Dolsing for Men' (신발 벗고 돌싱포맨)

The unrivaled powerhouse 'My Ugly Duckling' continues to dominate as it celebrates its 8th anniversary in 2024, achieving a peak rating of 19.1%. The show has delighted viewers with heartwarming moments, including the proposal of Kim Jun-ho and Kim Ji-min, and the romantic stories of middle-aged couples.

'Running Man' has made history by reaching its 700th episode, featuring popular stars like Hwang Hee-chan and IVE, while also introducing a rental member system that has revitalized the show with fresh comedic energy. Ji Ye-eun, who officially joined the cast last month, is expected to bring delightful chemistry with the other members.

'Same Bed, Different Dreams 2' has gained attention for its portrayal of various couples' lives, with new couples like Baek Seung-hyun and Jo Da-bom capturing online interest, leading to over 100 million views on domestic portal clips. 'Dolsing for Men' has solidified its unique position as a talk show for divorced men, successfully appealing to a wide range of viewers with its diverse guest lineup.

- Breaking Boundaries in Entertainment: 'Goal Diggers' (골 때리는 그녀들), 'Hot Spots! Neighborhood Gems' (손대면 핫플! 동네멋집)

'Goal Diggers' has maintained its position as the top Wednesday entertainment show by expanding its universe and hosting the first-ever international match between Korea and Japan, uniting soccer fans worldwide. 'Hot Spots! Neighborhood Gems' has revitalized local businesses by transforming representative locations into popular spots, earning strong support from viewers. The efforts of 'space artisan' Yoo Jeong-soo and the 'Myeongbengers' to boost local economies have resonated with audiences, providing both inspiration and entertainment.